Native advertising is a form of paid media where the ad experience follows the natural form and function of the user experience in which it is placed. Mobile native advertising is an effective marketing tool and creates great opportunity for advertisers to engage with customers.
Our mobile in-stream and out-stream video formats are VAST compliant. Both mobile in-stream and out-stream video ad formats are built for branding & performance advertisers without sacrificing the user experience, while drives more revenue with higher eCPM and Click Through Rate.
MRAID, or “Mobile Rich Media Ad Interface Definitions,” supports mobile rich media ads that run in mobile apps. Designed to work with HTML5 and JavaScript, Publishers can create rich media ads and control what those ads do (expand, resize, etc.) with the apps into which they are being served.
Playable Ads is an innovative rich media ad format that allow a player to experience part of a game immediately. AdView playable ads can create an immersive interactive environment so your game ad is seamless and natural for the audience.
We support a full portfolio of standard IAB display ad formats including banner, interstitial, splash screen, etc.